Journalism Graduate - Content Creator - Social Media Strategist

Swarnima
Gupta

Building brands that feel like people through stories worth sharing, content worth stopping for, and strategy worth trusting.

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15+Client accounts managed
30%+Average engagement boost
6Fashion brands at Creative Voyage

About Me

Storyteller first,
strategist always

I'm a Journalism and Mass Communication graduate from Delhi Metropolitan Education (GGSIPU, 2021-2024) with hands-on experience in content creation, influencer marketing, social media management, and campaign execution across agencies in Delhi and Dubai.

My work spans fashion campaigns, lifestyle brands, events, client servicing, creative direction, shoot execution, and short-form content. I have managed 15+ client accounts, built brand storytelling systems, and contributed both behind the camera and in front of it as a creator and model.

I thrive in fast-paced spaces where creative taste needs to meet execution. Whether I am directing a fashion shoot, editing a reel, planning a grid, or coordinating creators, I bring ownership and energy to the work.

Content That ConvertsReels, static creatives, carousels, scripts, copy, and everyday content designed for attention and engagement.
Fashion & Lifestyle FocusExperience with Indian couture, bridal, lifestyle, hospitality, and social-first brand storytelling.
Shoot & Campaign ExecutionConcepts, moodboards, styling support, talent coordination, content shoots, and final deliverables.
Personal Brand BuilderGrowing my own fashion and lifestyle presence with creator-led, Gen Z-coded content.

Work Experience

Where I've made things happen

From Delhi agencies to Dubai, my experience spans fashion, lifestyle, hospitality, events, content creation, influencer marketing, and account management.

Oct 2025 - Jan 2026Full-time

Social Media Manager

Creative Voyage - Delhi

  • Executed end-to-end content and styling for six Indian couture and fashion brands.
  • Contributed to shoot concepts, creative direction, visual narratives, reels, and static creatives.
  • Coordinated models and influencers for campaign shoots and on-location content execution.
May 2025 - Sep 2025Full-time

Social Media Manager

We Reach - Delhi

  • Managed 10-15 clients at once across campaigns, collaborations, shoots, strategy, and daily content.
  • Worked across influencer marketing, modelling, graphic design, video editing, and team coordination.
  • Mentored interns and guided creative edits and workflows.
Jan 2025 - Mar 2025Full-time

Social Media Executive

Lemon Media - Delhi

  • Managed 6-7 client accounts across campaigns, collaborations, shoots, and everyday content.
  • Balanced influencer marketing, client briefs, creative direction, design, and video edits.
Sep 2024 - Dec 2024Full-time

Assistant Account Manager

Prism Advertising - Dubai

  • Handled client requests for emailers and visual artwork while coordinating with design and events teams.
  • Supported creative campaigns, event ideation, quality control, and client communication.
Jul 2024 - Aug 2024Internship

Marketing & Events Intern

FLC Marketing Group - Dubai

  • Supported influencer campaigns, pop-up activation concepts, event ideation, and campaign research.
Nov 2023 - Feb 2024Internship

Social Media & Operational Intern

The Fun Company - Delhi

  • Assisted with content creation, feed design, post scheduling, brand visibility, and delivery operations.
Jul 2023 - Aug 2023Full-time

Social Media Executive

Shubhstar India Pvt - Delhi

  • Managed social accounts, Instagram grids, influencer pitches, campaign coordination, and analytics.
Jul 2022 - Aug 2022Internship

Graphic Designer & Content Writer Intern

News Speak

  • Designed graphics for an online newspaper and wrote local news articles on deadline.

Projects

Campaigns with real work attached

A curated view of campaign work, brand pages, content links, shoot execution, and creator/model contributions.

Creative Voyage - Kaysho

Kaysho - Shadow Play Collection Campaign

  • Conceptualised shoot theme and visual direction.
  • Assisted in styling and garment selection.
  • Executed content shoot for reels and static posts.
  • Worked on storytelling-driven grid layout and brand positioning.
Brand Reel 1 Reel 2 Reel 3 Post Reel 4 Reel 5

Creative Voyage - Aditi Gupta

Aditi Gupta - Silsila Campaign

  • Managed shoot execution and content creation.
  • Helped with styling and moodboard alignment.
  • Edited reels for Instagram engagement.
Brand Reel 1 Reel 2 Post 1 Post 2 Post 3

Creative Voyage - Jigar Mali

Jigar Mali - Bridal Campaign

  • Assisted in luxury bridal shoot execution.
  • Worked on visual storytelling and content output.
  • Supported influencer and model coordination.
Brand

We Reach - Fibonacci India

Social Campaigns & Short-Form Content

Campaign reels created as part of multi-client social media management at We Reach.

Brand Reel 1 Reel 2 Reel 3 Reel 4

Personal Brand

Fashion & Lifestyle Creator Presence

Personal fashion, lifestyle, and creator-led social presence.

@swar_nemo LinkedIn

Content Library

My work,
in the wild

Direct links to brand pages, reels, posts, and client work so recruiters and collaborators can move from claim to proof in one click.

Skills & Tools

What I bring
to the table

Core Skills

  • Social Media Strategy & Management
  • Content Creation & Copywriting
  • Influencer Marketing
  • Graphic Design
  • Video Editing
  • Event Coordination
  • Client & Account Management

Tools & Formats

Instagram Canva Video Editing SMM Tools Voiceover Microsoft PowerPoint AI Video Tools Podcast Editing Google Workspace LinkedIn Reels Static Creatives Carousels Stories Emailers Content Calendars Campaign Decks Influencer Briefs Hinglish Copy

Brands

Brands I've
worked with

Clickable brand links across fashion, lifestyle, hospitality, wellness, and social-first campaigns.

Kaysho

Shadow Play campaign - Fashion

Aditi Gupta

Silsila campaign - Fashion

Jigar Mali

Bridal campaign - Luxury

Fibonacci India

We Reach campaign work

Mr. Brown Bakery

Client brand page

Dearie Noida

Client brand page

Roesia by Dearie

Client brand page

Millionaire The Lux Club

Client brand page

Club BMD

Client brand page

Skyhouse Advant

Client brand page

Rosia Wellness

Client brand page

Dr. Maddy Rathi

Client brand page

Cafe Bean & Basil

Client brand page

Oh Honey

Client brand page

Tahia Noida

Client brand page

Get in Touch

Let's build
something great
together.

Whether it's a campaign, a full-time opportunity, or a creative collaboration, I'd love to hear from you.

EmailEmailSWARNIMA2002GUPTA@GMAIL.COM IGInstagram@swar_nemo InLinkedInswarnima-gupta TelPhone+91 8376974577